Released on May 16, 2018, by Tyga featuring Offset served as a massive career comeback for Tyga, eventually becoming his first Diamond-certified record. The song peaked at No. 8 on the Billboard Hot 100 and has since amassed over 1.5 billion views on YouTube. Production and Creative Process
Watch the creative process behind the hit and the official visuals that propelled it to Diamond status: How Tyga Created 'Taste' | Billboard | How It Went Down YouTube · Billboard Tyga - Taste (Official Video) ft. Offset YouTube · TygaVEVO Tyga - Taste (Official Video) ft. Offset
Produced by D.A. Got That Dope (David Doman), the track was built from a "real slow" beat that Tyga decided to speed up. Released on May 16, 2018, by Tyga featuring
Offset was not originally on the track. Tyga contacted him just the day before the Los Angeles video shoot. Offset recorded his verse and sent it over, later joining Tyga in Atlanta to film his scenes at a skating rink. Music Video Highlights Directors: The video was co-directed by Tyga and Arrad . Production and Creative Process Watch the creative process
The video features appearances by Wiz Khalifa , 2 Chainz , Joyner Lucas , YK Osiris , and King Bach .
Tyga’s ‘Taste’ Becomes His First Diamond-Certified Record Billboard · Katie Cao Career Impact and Awards How Tyga Created 'Taste' | Billboard | How It Went Down
Kanye West reportedly praised the video as the "best of all time" shortly after its release.