Taylor Swift - Cardigan (official Music Video) May 2026

The video follows a "cottagecore" aesthetic and moves through three distinct magical settings :

Filmed during the COVID-19 pandemic, the production followed strict safety protocols : Taylor Swift - cardigan (Official Music Video)

The official music video, released on July 24, 2020, serves as the lead single for Taylor Swift's surprise eighth studio album, folklore . Written and directed by Swift herself, the video is a cinematic representation of a journey through the different phases of a relationship and the healing power of music . Narrative and Symbolism The video follows a "cottagecore" aesthetic and moves

: Represents the present and the sense of nostalgia. Swift is seen singing at an old piano when a golden glow begins to emanate from it, prompting her to climb inside . Swift is seen singing at an old piano

: Signifies the "evergreen" beginning of a relationship where everything feels magical and full of beauty . Here, Swift plays a piano that doubles as a waterfall .