Mats - Logo
A poorly designed mat can look cluttered or vanish against the floor. Follow these professional design rules:
: Use light colors on dark floors (and vice versa) to ensure the mat "pops." High-contrast combinations like bold black on light gray or white on navy blue are most readable .
If you aren't ready to order a professional commercial mat, you can create a custom version at home using common crafting tools: LOGO MATS
: Use mats as subtle directional tools. Arrows, footprints, or "Order Here" messages can guide customers through a busy retail space or event booth.
While entryways are the most common spot, placing mats strategically throughout your facility can guide customers and reinforce your identity. A poorly designed mat can look cluttered or
: Your mat has only seconds to get a message across as someone walks over it. Stick to a simple, clear logo and bold, legible fonts—avoid decorative cursive that is hard to read from a distance.
: Place mats at point-of-sale areas with promotional phrases like "Add a muffin for $2" or "Visit Booth #112 for Demos" to capture impulse decisions . 2. Expert Design Tips for Maximum Impact Arrows, footprints, or "Order Here" messages can guide
: Always provide vector files (like .AI or .EPS) or 300+ DPI raster files to avoid blurry, pixelated prints . 3. DIY Custom Mats for a Personal Touch