The story of the music video (In Wolf's Clothing) is a dark, cinematic tale of brotherhood, survival, and the primal urge to protect one's own. It centers on the transformation from the hunted to the hunter, using the wolf as a powerful symbol for an unbreakable collective bond. The Narrative Arc
The video depicts a world where the protagonists are under constant threat, "bleeding from a hundred wounds" yet refusing to shed tears. The story of the music video (In Wolf's
A "hunter" or outsider threatens the group's safety and home. Instead of fleeing, the characters choose to stay and fight, warning the intruder that the roles have reversed: "We are the ones hunting you now". A "hunter" or outsider threatens the group's safety and home
Central to the story is the idea of "Összetartunk" (We hold together). The lyrics emphasize that while they may suffer pain and hardship, having a "brother" by their side makes them invincible. The lyrics emphasize that while they may suffer
The story is told through Urban Verbunk’s signature "urban folk" dance style, which reimagines traditional 18th-century Hungarian Verbunk (recruiting dances) as explosive, modern performances.
Released in April 2021, the video serves as a modern anthem for resilience, turning folk tradition into a visceral story of contemporary survival.
The video is a collaboration between pop artist and the world-renowned dance troupe Urban Verbunk .