К основному содержимому

Global Business Strategy: Multinational Corpora... -

Multinational corporations typically choose from four primary international strategies based on their goals for efficiency and local responsiveness:

Attempts to achieve the benefits of both global efficiency and local responsiveness. This is often considered the most difficult to execute as it requires simultaneous flexibility and high-level coordination. Global Business Strategy: Multinational Corpora...

Emphasizes high efficiency and low costs through standardization . Products and services remain mostly uniform worldwide to leverage economies of scale, often directed by a centralized home office. Global Business Strategy: Multinational Corpora...