VIRTUAL CONFERENCE

Leverage Social Media to Humanize Your Agency and Engage Your Communities

Pre-Summit Workshop: December 9, 2025
General Summit: December 10–11, 2025

AGENDA SPEAKERS BROCHURE REGISTER

Featured Sessions

U.S. Postal Service

Creating a Channel Strategy ​to Engage Various Audiences

Crystal will share how USPS defined its brand voice, mapped its audiences, and tailored platform strategies to deliver the right message in the right tone—without losing sight of its public service mission. Attendees will gain a blueprint for balancing creativity, clarity, and consistency across a complex digital ecosystem.

Social Simulator

Managing Misinformation in the AI Age

During the session, Social Simulator will combine theory and practice, providing a hands-on tabletop scenario that encourages participants to apply misinformation best practices in a realistic simulated crisis. Join us for this detailed exploration of modern misinformation to equip your team with everything they need to navigate the information landscape.

King County Department of Natural Resources and Parks

We Don't Even Have an Intern: Creative Systems for Staying Current Without Burning Out

Marie will explore how to set up lightweight systems that fit into your existing workload, so content creation doesn’t feel like another full-time job. You’ll leave with a content idea-tracking template, a plug-and-play post checklist, and a practical one-page social media plan you can use to turn your “Saved” folder into approved posts that engage your community—without burning out.

Presenting thought leaders you'll meet online

Learn from a mix of industry leaders who will share the proven social media strategies they use to grow their brands.

Jennifer Preston

Jennifer Preston

Public Information Officer
Town of Collierville, Tennessee

Brooke Hahn

Brooke Hahn

General Manager
Flockler

Danielle Shepard

Danielle Shepard

Communications Strategist
City of Tampa

Jameil Weldon

Jameil Weldon

Social Media Manager
Mecklenburg County, NC

Joseph Galbo

Joseph Galbo

Social Media Specialist
U.S. Consumer Product Safety Commission (CPSC)

Serena Riddle

Serena Riddle

Marketing Specialist
Arizona Department of Public Safety

Rachel Terlep

Rachel Terlep

Interactive Engagement Manager
Washington Department of Transportation (WSDOT)

Claire Turner

Claire Turner

Associate Director
Social Simulator

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Campfire Kiss (2017) -

The story follows Dana (McKellar), a high-strung math teacher who takes her teenage son on a camping trip to reconnect and escape their tech-heavy lives. However, her plans for a peaceful, organized retreat are quickly upended when she is forced to share a campsite with Steve (Greene), a laid-back outdoorsman and his daughter. While Dana prefers checklists and rigid schedules, Steve believes in going with the flow and embracing nature’s unpredictability.

Campfire Kiss is a 2017 Hallmark Channel original movie that captures the essence of a cozy, outdoor getaway while exploring the classic "opposites attract" trope. Starring Danica McKellar and Paul Greene, the film is a staple for fans of lighthearted romance and scenic Pacific Northwest backdrops. Campfire Kiss (2017)

If you enjoy films like The Perfect Catch or Harvest Love, Campfire Kiss offers that same warm, fuzzy feeling. It reminds us that sometimes, the best way to find your path is to get a little lost in the woods. The story follows Dana (McKellar), a high-strung math

What makes Campfire Kiss stand out is the genuine chemistry between the leads. McKellar plays the "type-A" personality with a relatable vulnerability, and Greene brings a rugged charm that balances her energy perfectly. The film does an excellent job of using the wilderness setting as a catalyst for growth. As Dana learns to put down her phone and pick up a fishing rod, she finds a new side of herself and a potential new partner in Steve. Campfire Kiss is a 2017 Hallmark Channel original

Create a to match the theme? Write a catchy SEO title and meta description for the post?

Flockler

Our Partners

DANDan InstituteInvestor Brand NetworkConference AlertsAff.Ninja

Who should attend

If you're a professional that manages your government or public agency’s social media channels, this event is for you!

  • Public Information
  • Public Affairs
  • Communications
  • Digital Marketing & Digital Media
  • Emergency Management
  • Social Media, Web & Content Management
  • Emergency Management
  • Community Service, Education & Outreach
  • Community Affairs
  • Public & Media Relations
  • Customer Service
  • Digital Engagement
  • Press Secretary
  • Administrative Support

See Attendee List

The story follows Dana (McKellar), a high-strung math teacher who takes her teenage son on a camping trip to reconnect and escape their tech-heavy lives. However, her plans for a peaceful, organized retreat are quickly upended when she is forced to share a campsite with Steve (Greene), a laid-back outdoorsman and his daughter. While Dana prefers checklists and rigid schedules, Steve believes in going with the flow and embracing nature’s unpredictability.

Campfire Kiss is a 2017 Hallmark Channel original movie that captures the essence of a cozy, outdoor getaway while exploring the classic "opposites attract" trope. Starring Danica McKellar and Paul Greene, the film is a staple for fans of lighthearted romance and scenic Pacific Northwest backdrops.

If you enjoy films like The Perfect Catch or Harvest Love, Campfire Kiss offers that same warm, fuzzy feeling. It reminds us that sometimes, the best way to find your path is to get a little lost in the woods.

What makes Campfire Kiss stand out is the genuine chemistry between the leads. McKellar plays the "type-A" personality with a relatable vulnerability, and Greene brings a rugged charm that balances her energy perfectly. The film does an excellent job of using the wilderness setting as a catalyst for growth. As Dana learns to put down her phone and pick up a fishing rod, she finds a new side of herself and a potential new partner in Steve.

Create a to match the theme? Write a catchy SEO title and meta description for the post?

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