To combat piracy and regain control, the industry underwent a massive shift in 2001 when Apple launched and the iPod .
The story of buying digital music is a tale of a revolution that turned the industry upside down, moving from physical ownership to "renting" access through the cloud. The Wild West: Napster and the MP3 buy digital music
Many music lovers are now "returning" to buying digital files or physical media for several key reasons: To combat piracy and regain control, the industry
Today, the story has shifted from buying to renting . While digital downloads still exist, they account for only about , while streaming dominates at 72% . To combat piracy and regain control