Ari Lennox, J. Cole - Shea Butter Baby (official Music Video) May 2026

The video is noted for its warm, , dominated by a "celebration of browns"—from brown skin and decor to chocolate-covered walls in dream-like sequences.

The song originally appeared on the Creed II soundtrack in November 2018 before becoming the title track of Lennox's debut album. The video is noted for its warm, ,

: Visual transitions are often achieved by zooming into natural hair textures, including kinky curls and dark fade haircuts, to transport the viewer between scenes. and a surreal "alternate plane".

: Cole enters around the halfway mark, delivering his verse in a vacant space alongside Lennox. Meaning and Impact The video is noted for its warm, ,

: The narrative shifts between intimate real-world settings, where Ari seeks the attention of a partner focused on his laptop, and a surreal "alternate plane".